What is Pantone’s Color of the Year about?

You’ve probably heard of Pantone’s Color of the Year, but what is it all about? For the past 23 years, the color has influenced purchasing decisions and product development across multiple industries. From industrial design to home furnishings, and from product packaging to graphic design, you’ve probably seen its influence on something, if not everything. Now, you can use this color to change the look of your home without having to make any big changes.

The Pantone Color of the Year announcement has received a lot of press coverage. Hundreds of brands design and produce products using the colour. The company’s color trend forecast is so influential that its announcements often make the news. Blogging articles are published about the latest trends and new products. Graphic designers and DIY producers alike create products and social media templates using the color. The announcement was celebrated at an immersive art gallery in New York, with the artist Ceci Johnson creating immersive artworks that allowed guests to experience the new color in a completely different way.

The color is chosen by the Pantone institute to symbolize the zeitgeist of the moment and the coming out of isolation. The Pantone color of the year for 2022 is PANTONE 17-3938 Very Peri. This color is meant to inspire personal creativity and inventiveness. Pantone has a website devoted to the color. This website contains information about Pantone’s Color of the Year and more.

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